A lot will continue to happen in the digital world this year. We have taken a closer look at the current web design trends 2023 and present them.

Accessible websites give a wider audience access to your offer. It is not only relevant that special services - for example for the respective target groups - are designed barrier-free.

ChatGPT has been making waves in recent weeks. The artificial intelligence that is trained to create text content, is celebrated by some and already demonized by others.

The best programming language for web design depends on the requirements and preferences of the developer.

Marketing campaigns can be analyzed in a targeted manner using so-called KPIs, i.e. Key Performance Indicators.

The topic of gendering has long since arrived at companies in all industries. However, many find it difficult to find a style that fits their own brand. In addition, the SEA area in particular presents a challenge for many.

Today, website content has to be easily accessible above all. Therefore, visual tools like the explainer video are increasingly important to bring content to an ever-growing audience on digital platforms.

A good user experience (UX) is incredibly important to ensure that a technical product or service can successfully establish itself in the market.

An EVP, which is something like a clearly defined employer positioning, forms the center of a well thought-out employer brand.

Employer branding is a strategy for positioning a company as an "employer of choice" both for existing employees - as a retention measure.

We all spend a lot of time being on social media. We often post our own content. But is every social media user capable of creating high-quality content for businesses?